About Us

Who we are

RideFinders, a division of GRTC Transit System, is the regional non-profit ridesharing and transportation demand management (TDM) agency that works to move more commuters in fewer vehicles throughout the Central Virginia region to protect air quality and increase the efficiency of the region's transportation network.

RideFinders' efforts help increase the efficiency of our transportation infrastructure, improve the air we breathe, enhance quality of life, and sustain a healthy economy.

Since our inception in 1981, RideFinders continues to pave a path for our region's future. Read about our historical roots.


To foster increased efficiency of the transportation system by influencing travel behavior by mode, time, frequency, trip length, or route. As a result of implementing our mission we expect to reduce traffic congestion, conserve energy, improve air quality and reduce transportation-related expenditures of individuals, employers and governments.