RideFinders Wins Two Awards from the Association for Commuter Transportation (ACT)
Aug 15, 2022
Recently, RideFinders was awarded the Best Social Media Marketing and Best Overall Marketing Campaign awards by the Association for Commuter Transportation (ACT), which recognizes and honors outstanding achievements in the use of Transportation Demand Management (TDM) strategies to improve transportation options for commuters.
“We are extremely proud of this accomplishment. This is a win for our commuters, community, stakeholders, grantors and partners in our region. We thank them all for their continued support,” said Von Tisdale, RideFinders Executive Director.
For this year’s 36th Annual International Conference, over 80 nominations were received for 11 awards. The awards were presented on the final day of the conference on August 3, 2022.
The Best Social Media Marketing award was presented for its “Ways We Go: RideFinders Youth Sustainability Outreach Campaign” which used grassroots marketing to emphasize family-friendly, educational, interactive activities focused on various transportation modes such as biking and walking, green sustainability activities such as recycling, co-joined with early literacy development. The Best Overall Marketing Campaign was presented for its “It’s a Green Thing” campaign which used creative grassroots marketing, organic social media and website content to increase awareness of the organization’s employer services, to encourage the use of green transportation options and environmental stewardship.
“We are so honored to have the opportunity to recognize the hard work of this year’s nominees,” said David Straus, ACT Executive Director. “We’re proud of the work that you’ve accomplished and look forward to continued success in TDM and as always, congratulations.”
With a vision of a better journey for everyone, the Association for Commuter Transportation strives to get the most out of our transportation systems by advancing Transportation Demand Management (TDM) programs and policies. ACT’s members represent major employers, universities/colleges, hospitals, state departments of transportation, municipalities, metropolitan planning organizations, transportation management association, transportation providers, and regional rideshare programs.